Breadcrumbs [Home](/index%2Ephp/) > [The Coolest Shoe Brand To Know](/index%2Ephp/markdownify/node/291) ![The Coolest Shoe Brand To Know](https://media.slman.com/_Y7whoBDx6NNQEFzNCLirfGwcYY=/800x0/smart/https%3A%2F%2Fslman.com%2Fsites%2Fslman%2Ffiles%2Farticles%2F2021%2F06%2Ffitflop-thumb.jpg) [Footwear](/index%2Ephp/style/footwear) / 22 June 2021 # The Coolest Shoe Brand To Know If you’re not already familiar with FitFlop, let us bring you up to speed. Combining smart-casual design with clever Biomechanic technology that promises optimum comfort, this is the brand to go to for stylish trainers that guarantee to keep you comfy all day long. Interested? Here’s what else you need to know… ###### CREATED IN PARTNERSHIP WITH FITFLOP ![Rally X Leather Sneakers](https://media.slman.com/J6rJYxFT2ewCGKgW1vzb3MZDkBE=/800x0/smart/https%3A%2F%2Fslman.com%2Fsites%2Fslman%2Ffiles%2Farticles%2F2021%2F06%2Frallyxwhiteleather.png) [#### Rally X Leather Sneakers](https://click.linksynergy.com/deeplink?id=etT1jgERWYw&mid=37323&murl=https%3A%2F%2Fwww.fitflop.com%2Fuk%2Fen%2Fshop%2Frally-x-mens-leather-trainers-p-DR6%23024&LSNSUBSITE=LSNSUBSITE) £95 ![Rally X Leather Sneakers](https://media.slman.com/tWYCoMRiSn--XrKI2eCFjFlcF94=/800x0/smart/https%3A%2F%2Fslman.com%2Fsites%2Fslman%2Ffiles%2Farticles%2F2021%2F06%2Fmens-leather-trainers.jpg) [#### Rally X Leather Sneakers](https://click.linksynergy.com/deeplink?id=etT1jgERWYw&mid=37323&murl=https%3A%2F%2Fwww.fitflop.com%2Fuk%2Fen%2Fshop%2Frally-x-mens-leather-trainers-p-DR6%23001&LSNSUBSITE=LSNSUBSITE) £95 [ ![Rally X Leather Sneakers](https://media.slman.com/vBAPVwPfzzx1BHI4VVwFlOMdpLE=/1920x0/smart/filters:no_upscale()/https%3A%2F%2Fslman.com%2Fsites%2Fslman%2Ffiles%2Farticles%2F2021%2F06%2Ffitflop-main-1.jpg) ](https://click.linksynergy.com/deeplink?id=etT1jgERWYw&mid=37323&murl=https%3A%2F%2Fwww.fitflop.com%2Fuk%2Fen%2Fshop%2Frally-x-mens-leather-trainers-p-DR6%23024&LSNSUBSITE=LSNSUBSITE) Rally X Leather Sneakers #### 1. Anatomically Contoured 2. Slip- Resistant 3. Flex Lines 4. Lightweight [ ![Rally X Mens Airyknit Trainers, £95](https://media.slman.com/9eM12VeT1waeTaIxEd_8DdbdS70=/800x0/smart/https%3A%2F%2Fslman.com%2Fsites%2Fslman%2Ffiles%2Farticles%2F2021%2F06%2Fmens-rally-x-knit1x1.gif) ](https://click.linksynergy.com/deeplink?id=etT1jgERWYw&mid=37323&murl=https%3A%2F%2Fwww.fitflop.com%2Fuk%2Fen%2Fshop%2Frally-x-mens-airyknit-trainers-p-DQ4%23024&LSNSUBSITE=LSNSUBSITE) Rally X Mens Airyknit Trainers, £95 ![Rally X Mens Airyknit Trainers](https://media.slman.com/fHVikMg39TLmi5t_iHQhTn2kw3o=/800x0/smart/https%3A%2F%2Fslman.com%2Fsites%2Fslman%2Ffiles%2Farticles%2F2021%2F06%2Fmensairyknittrainers2.png) [#### Rally X Mens Airyknit Trainers](https://click.linksynergy.com/deeplink?id=etT1jgERWYw&mid=37323&murl=https%3A%2F%2Fwww.fitflop.com%2Fuk%2Fen%2Fshop%2Frally-x-mens-airyknit-trainers-p-DQ4%23024&LSNSUBSITE=LSNSUBSITE) £95 ![Rally X Mens Airyknit Trainers](https://media.slman.com/0J_mDRsflMkuXVvrFLT_RDDr4FA=/800x0/smart/https%3A%2F%2Fslman.com%2Fsites%2Fslman%2Ffiles%2Farticles%2F2021%2F06%2Fmensairyknittrainers.png) [#### Rally X Mens Airyknit Trainers](https://click.linksynergy.com/deeplink?id=etT1jgERWYw&mid=37323&murl=https%3A%2F%2Fwww.fitflop.com%2Fuk%2Fen%2Fshop%2Frally-x-mens-airyknit-trainers-p-DQ4%23001&LSNSUBSITE=LSNSUBSITE) £95 ##### The technology is impressive. Ultra-lightweight, ultra-flexible Anatomicush and Anatomiflex create a contoured footbed that offers maximum comfort. Flex lines cut across the bottom, allowing your feet to move more freely. In short, these are about the most comfortable trainers you’ll come across. [ ![Frey Mens Knit Trainers, £110](https://media.slman.com/m9R2KQeO_IJdrvllsKyD-NqdjSw=/1920x0/smart/filters:no_upscale()/https%3A%2F%2Fslman.com%2Fsites%2Fslman%2Ffiles%2Farticles%2F2021%2F06%2Fflipflop-main-2-new.jpg) ](https://click.linksynergy.com/deeplink?id=etT1jgERWYw&mid=37323&murl=https%3A%2F%2Fwww.fitflop.com%2Fuk%2Fen%2Fshop%2Ffrey-mens-knit-trainers-p-DC7%23677&LSNSUBSITE=LSNSUBSITE) Frey Mens Knit Trainers, £110 #### 1. Three levels of comfort 2. cushioned heEl to reduce impact 3. Lightweight ![Rally X Mens Leather Slip-On Trainers](https://media.slman.com/NjInvZ246hIrVM2WUho7mmWyGWU=/800x0/smart/https%3A%2F%2Fslman.com%2Fsites%2Fslman%2Ffiles%2Farticles%2F2021%2F06%2Fmensleatherslip-ontrainers.png) [#### Rally X Mens Leather Slip-On Trainers](https://click.linksynergy.com/deeplink?id=etT1jgERWYw&mid=37323&murl=https%3A%2F%2Fwww.fitflop.com%2Fuk%2Fen%2Fshop%2Frally-x-mens-leather-slip-on-trainers-p-DR5%23024&LSNSUBSITE=LSNSUBSITE) £95 ![Rally X Mens Leather Slip-On Trainers](https://media.slman.com/eNBrouTaocuyW28AncR-MyB2ynQ=/800x0/smart/https%3A%2F%2Fslman.com%2Fsites%2Fslman%2Ffiles%2Farticles%2F2021%2F06%2Fmens-leather-slip-trainersr.jpg) [#### Rally X Mens Leather Slip-On Trainers](https://www.fitflop.com/uk/en/shop/rally-x-mens-leather-slip-on-trainers-p-DR5#861) £95 ##### There’s a style to suit everyone. From retro-inspired designs to clean plimsoll silhouettes in both light and dark colours, you’re guaranteed to find your off-duty go-to or something sleeker to dress down a suit. There are even modern knitted styles if you want to go sporty and lightweight. ## Visit FitFlop.com to shop the collection DISCLAIMER: We endeavour to always credit the correct original source of every image we use. If you think a credit may be incorrect, please contact us at .