
My Life In Booze: Andy Kerr
The first drink I ever enjoyed was with my nan. I used to stay at hers during the summer holidays, and after tea she’d give me a little sherry and a Stone’s ginger wine. I loved that sweet ginger flavour – it’s inspired our own batch of Umbrella London Ginger Beer. It made me feel really grown up, but really she was trying to knock me out as I was a hyperactive kid.
My drinking habits have become more refined over time. When I was younger, it was all about indulgence and not caring much about what I drank. I’d dip into my dad’s drinks cabinet, but the whisky was always left untouched. As your palate matures and your knowledge grows, you start appreciating the complexity of spirits like whisky. It’s now a huge part of what we do at The Sun Tavern – we’re proud to have the largest collection of Irish whiskeys and poitín in London.
A good drink is all about simplicity and balance. Classic cocktails tend to be simple in both flavour and ingredients, which is why they stand the test of time. The best cocktails don’t try to do too much – they let a few well-chosen ingredients shine. The negroni works because it’s clean, confident and built on harmony. It’s about knowing your ratios and creating something that feels effortless but delivers impact.
My go-to order depends on where I am and who I’m with. That’s the great thing about modern drinking. I’m happy with a glass of wine at a restaurant with friends, a rhubarb cider at my local, or a vesper martini when I’m feeling fancy.
The most memorable cocktail I’ve ever had was in Havana in 2002. It was at El Floridita, the Cuban bar where the Hemingway Daiquiri was invented. Little has changed there since the 1950s. I was invited behind the bar to make a cocktail and ended up serving loads of American tourists.
Champagne is my celebratory drink of choice. It’s great on any occasion. That said, English sparkling wine is also fantastic and is finally getting the credit it deserves. Estates like Rathfinny, Chapel Down and Ridgeview are all making great wines right now, so it’s no surprise they have numerous awards between them.
Atmosphere is what makes a great bar. That means lighting, temperature, music and the synergy of interiors. Without those elements, a bar won’t succeed. I learned this from amazing mentors early on, and it’s something I’ve carried through all my projects. Discount Suit Company opened in 2014 – we had no money and took on a site no one wanted. It was an immediate success. That kickstarted the Umbrella Project, which grew into the Sun Tavern, Umbrella London (our cider and ginger beer brand) and the Umbrella Workshop – our cocktail development lab and independent spirits retail shop.
Outside of my own venues, my favourite bar in London is Three Sheets. Owners Max and Noel are good friends. Their spot in Soho is very cool – great drinks, great people, great venue. I also love Satan’s Whiskers in East London. Further afield, FOCO in Barcelona is always worth a visit. The owners Tom and Theo have a really inventive approach to cocktail making, and the atmosphere in that bar is unmatched.
After a long day, I love to unwind with a drink on London Fields. It’s my local park, and in the summertime there’s nothing better than sitting there and people watching.
Every at-home bar should have two essentials. A bottle of vodka in the freezer and a bottle of tequila in the cupboard – then you can’t go wrong.
My best tip for a hangover cure? Get up, have a shower, and do something. You’ll feel better within the hour. Or better yet – always drink in moderation.
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